Caleb & Brown expands to UK, betting on untapped crypto demand

The boutique brokerage will focus on high-net-worth clients rather than competing with retail crypto exchanges.

Caleb & Brown, an Australian crypto brokerage owned by the Swyftx Group, has entered the UK market, expanding its services for wealthy investors beyond Australia and the US. 

The expansion comes a year after the boutique digital asset brokerage was acquired by Swyftx in 2025 in a deal worth more than $100 million. The firm will target high-net-worth clients in the UK. 

Swyftx Group co-CEO Andrea Yuen said the UK was an “untapped opportunity” as it has lower levels of crypto adoption compared to other markets. 

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