Gen Z Rotates Into ETFs as Binance Data Shows Single-Stock Exposure Falling

TLDR: Gen Z ETF inflows rose to 21.9% of July net equity flows as single-stock exposure slipped to 74.2% overall. ETF trading reached 25% of Gen Z equity volume in early August, compared with only 9.5% for Millennials. Gen Z equity deployment fell 17.4% in July, but unleveraged ETF inflows declined just 2% during the [...]

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