Crypto’s changing demographics demand a new approach to crypto security

Stablecoins dominate 40% of crypto volume as emerging markets prioritize utility over ideology. Security must become invisible, not user homework.

Opinion by: Louise Ivan, co-founder and CEO of Ryder

Step aside, maximalists. Crypto isn’t the domain of early adopters and philosophically driven “hodlers” anymore. The demographics of crypto usage are shifting fast, with stablecoins, in particular, leading the charge.

Forget about newcomers stacking sats. In Q3 2025, Tether’s USDt (USDT) and Circle’s USDC (USDC) collectively accounted for approximately 40% of the total crypto volume. This gargantuan figure is due, in part, to folks from emerging regions like Southeast Asia, Africa and Latin America wanting a better way to move their money.

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